The A7 Mark III has been available since 2018. It has been a really good workhorse for a lot of photographers and is a great all rounder camera for most users and many shooting genres - 24mp, 10 frames per second, 4k video for content creators. high ISO performance for low light shooting, amazing autofocus and it has won a lot of prestigious industry awards.
It has been very popular with landscape, streetscape, wedding photographers, portraiture and more.
However, it is missing some features for videographers in particular. This camera has been designed to appeal to content creators in the video arena. Specifically for vloggers.
The Alpha 7C is the smallest and lightest full frame camera with 5-axis steady shot in-built stabilisation. It shares a similar form factor to the A6600, but inside it has a full frame sensor.
Full-frame performance made compact
Despite the compact size, the Alpha 7C delivers the spectacular image quality that you'd expect from a full-frame camera. This was accomplished by developing new mechanical components, along with layout and structural enhancements. The 's full-frame sensor does more than just capture more light than smartphones, compact digital cameras and APS·C cameras. Enhanced image depth, dynamic range and detail are all possible thanks to the large sensor and pixel size.
Approx.19% smaller in volume, 22% lighter than the a7 Ill (With battery and memory card}
High speed and precise performance and optical image stabilisation
State-of-the-art AF and speedy continuous shooting capability (10fps* ) help ensure you won't miss that important split-second shot. The 5-axis in-body optical image stabilisation mechanism unit keeps it steady and blur-free whether you're shooting stills or movies.
Movie-making with room for creativity
Expand your creativity with several features on Alpha 7C.
Designed for optimal usability
Bonus Gift With Purchase - Introductory Promotion - Purchase Your Alpha 7C by 4th November 2020 and receive a Bonus Gift up to $229 value. See full details here.